Tag Archives: Drayton

Here’s a weird paradox – with practical help for you

Drayon Bird again The other day I said that if you don’t study copy, you can’t do good marketing. Conversely, if you don’t study marketing you’ll never be more than a low-level scribbler. I’m sending this because I get regular … Continue reading

Posted in Copywriting, Marketing gurus, Marketing insight | Tagged , , , | Leave a comment