Tag Archives: copywriting

What some famous copywriters taught me -courtesy of the maestro himself

Another great snippet on copywriting that works! I learned the importance of shameless theft 30 years ago from Murray Raphel, who said, “Search the world, and steal the best.” Cynical? Not at all. It’s sound advice. Mozart – a genius … Continue reading

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Your complimentary webinar: I lied and I’m crazy – from Drayton Bird

In a fit of madness I said I would do a free webinar on copy. Crazy, because I am a bit busy on the copywriting front. And I lied because it’s about three or four other things besides copy. But … Continue reading

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